



When a parent dies unexpectedly, grief doesn't get to be the only thing you feel.
Within 48 hours, someone has to start making calls. Someone has to talk to the funeral home. Someone has to figure out where the money is coming from.
And if no one planned for it — that someone is you.
The average funeral in the United States costs more than most families have set aside — and that's before any medical bills, outstanding debts, or the months of lost income your surviving parent or dependent may depend on.
Most families don't have adequate coverage in place.
Not because they're irresponsible. Because the conversation felt uncomfortable. Because there was always more time. Because someone assumed “there's probably a policy somewhere.”
There isn't always a policy somewhere. And by the time you find out — it's too late to do anything about it.
I almost became one of those families.
My parents had a term life insurance policy. What I didn't know — until I was already working in the insurance industry — was that the policy had quietly expired.
We almost missed it.
Because I was in the industry, I caught it in time. I was able to put a new policy in place for my Dad before it was too late.
In 2016, my Dad passed away.
That policy paid. My Mom — who had depended on his income her entire adult life — was protected from what could have been financial devastation on top of unimaginable grief.
Years later, when my Mom passed, she had adequate coverage in place too. What started as a conversation about protection had become something I didn't expect:
Generational wealth for our family.
That's when I understood that this work is bigger than selling policies. There are families — right now — who are one unexpected loss away from a financial crisis they never saw coming. And most of them don't know it.
That's why I built The Cook Group. And that's why I run this workshop.
— Charaka Cook, Founder & CEO, The Cook Group Insurance Agency
Not a vague sense of “I should probably do something.” A specific, written plan you can act on this week — even if your parent is over 75, has health issues, or has refused to discuss this for years.
Here's exactly what we'll cover
The exact words to use when bringing this up — including what to say when your parent responds with “I don't want to talk about this” or “I'm not ready to die yet.”
This alone is worth the 45 minutes. Most adult children avoid the conversation forever because they don't know how to start it. You will.
A four-line worksheet that tells you exactly how much coverage your family actually needs. Most people are off by 50% in either direction — either massively underinsured or paying for more than necessary. You'll know your real number before you leave the workshop.
The myth about “insurance through work.” The myth about “Mom already has a policy somewhere.” The myth about “we can just use savings.”
Each one leaves families scrambling for money during the worst week of their lives. We're dismantling all three.
From buying the wrong type of policy to letting an old one quietly lapse — these are the mistakes I see week after week in my office. Each one costs families $10,000 to $50,000 at exactly the moment they can least afford it.
You're one step away from joining our FREE live workshop that can help you protect the people you love most.
Date
Saturday, May 31, 2025
Time
10:00 AM – 10:45 AM EST
Where
Live on Zoom
Duration
45 Minutes
Fill out the form below to reserve your seat for this free workshop.
What You'll Walk Away With
Yes. Completely free. No card required, no surprise charges, nothing sold during the workshop. The consultation offered at the end is also free.
No. At the end of the workshop I'll mention a complimentary 30-minute consultation — that's it. The 45 minutes are pure education: frameworks, scripts, and the formula. My goal is for you to leave with a plan, whether or not you ever talk to me again.
Good — bring it. The workshop covers how to evaluate existing coverage. Most policies families assume are adequate have gaps that only surface at the worst possible time. You'll leave knowing exactly what questions to ask and what red flags to look for.
This workshop was built for exactly that situation. The Cook Group works with a guaranteed-acceptance carrier — which means coverage is possible even for parents who've been declined elsewhere. We'll cover how this works during the session.
Register anyway. We'll send you a replay link after the event.
Every week, families call our office in the middle of a crisis. The parent passed suddenly. Everyone is devastated. And now someone has to figure out how to come up with $30,000 — while planning a funeral.
By then, it's too late to do much about it.
You have the chance to not be that family.
It costs you 45 minutes. That's it.
Save My Seat NowHosted by Charaka Cook · Founder & CEO, The Cook Group Insurance Agency

Licensing & Identification
The Cook Group LLC, doing business as The Cook Group Insurance Agency, is a licensed insurance agency. Agency NPN #20199048. Charaka C. Cook, individual licensed insurance producer, NPN #17112804. Licensed in: Alabama, District of Columbia, Florida, Georgia, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, Missouri, New Mexico, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, and Virginia.
Disclosures
This is a solicitation of insurance. All insurance products are offered through The Cook Group Insurance Agency and underwritten by licensed insurance carriers. Coverage is subject to underwriting approval; not all applicants will qualify. Premium rates are subject to state approval and may vary by state. Certain products include a graded benefit period — full benefits may not be available during the first 24 months of coverage.
This workshop and any materials provided are educational and do not constitute insurance advice, a recommendation to purchase, or a guarantee of coverage. Individual results vary based on age, health, carrier underwriting, and other factors.
Questions or complaints regarding our services may be directed to 888-535-9909 or [email protected].
The Cook Group Insurance Agency · 424 Pinehaven St Ext, Laurens, SC 29360 · 888-535-9909 · [email protected]
© 2026 The Cook Group LLC · All rights reserved · Privacy Policy · Terms of Service
A track record built one conversation at a time.
1,000+ families personally walked through their protection plan over the past decade — not handed off to a junior agent, not processed through a call center. One-on-one conversations with Charaka directly.
The Cook Group offers guaranteed-acceptance options for parents who've been told they can't qualify elsewhere.
Charaka is an industry leader. But more importantly: she's a daughter who had this exact conversation with her own parents. She knows what it costs when you wait — and what it means when you don't.
Average funeral cost in the US
NFDA 2024
Of families without adequate coverage
LIMRA 2024
Americans currently underinsured
LIMRA Coverage Gap Report